Corporate Design and Website for the Animation Studio »Unlimited Visions« [Hamburg – Kassel]
PROJECT
CORPORATE DESIGN, WEB DESIGN AND PRINT DESIGN
When creative industry companies embark on developing a new corporate design for themselves, they often face a challenge they prefer to solve with the help of an external partner. Such was the case with the Hamburg-based agency »Unlimited Visions,« which specializes in film, animation and mixed reality, and tasked me with overhauling their brand presence.
In workshops, we refined the brand positioning and aligned the design language for the corporate design, logo and website.
At the heart of the project was the creed behind the company name: »When you multiply the client’s vision with our team‘s capabilities, the possibilities are endless.« This boundless freedom is enabled by clearly defined workflows and rules, producing results that perfectly integrate form and function.
Diversity, complexity and precision—three terms distilled from the agency’s self-understanding—formed the basis for developing the design language.
MAKING OF
Logos are often used in design to identify the sender and are typically found in a unassuming corner of brochures and websites. For the new logo of »Unlimited Visions,« this was also the case, but due to its linear construction, which divides a rectangular area into individual segments, it also served as a key visual for the header on the homepage.
An unexpected idea emerged, allowing the logo’s inner areas to be interpreted as individual facets. These facets kaleidoscopically piece together excerpts from various video sequences, showcasing the full range of the agency’s work.
LINK
. www.unltdvisions.de
SERVICES
. Corporate Design
. Web Design
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BLOG
ARTIKEL, PROJEKTE UND VIDEOS
How I developed a methodology to bring creativity into the flow [»Be Water my Friend«]
Article Rafael Bernardo — »Be Water my Friend« Creative Methodology EN
Re-Branding »MBO Postpress Solutions GmbH« [Komori Group]
Roundtable with Magdalena Schmid on her project »No One Wins Tonight« [a book about the death penalty]
Roundtable with Sven Saro on his project »Ohne den Hype« [a podcast with and for creatives]
Corporate Design, Stationery, and Website for the Dentist »Dr. Willerding« [Tegernsee]
Magazine »Radikal Zeitgemäß« for the porcelain manufacturer Rosenthal [100th Bauhaus Anniversary]
Campaign »Sixty & Twelve« for the Porcelain Manufacturer Rosenthal [60th Anniversary of Rosenthal]
Creative Direction, Storyboard and Video Editing for the Product Video »CoBo Stack by MBO« [Komori Group]
Support for the Nonprofit Organization Viva con Agua St. Pauli [Hamburg, Stuttgart, Munich]
Campaign »Headache Hurts« for headache prevention [ZIES powered by Barmer]
Roundtable with Lars Harmsen on his project »REVISION« [a retrospective on a past full of projects]
Roundtable with Boris Schmelter on his project »Schmelter Brand Design« [from studio to agency]
Minimalism and Graphic Design for »Domestika« [an online course]
Program Book »Connect & Disconnect« for the Typographic Society Munich [Voluntary Engagement]
Roundtable with CELLZ on his project »When I‘m Back« [a song about love that is interrupted by duty]
Corporate Design, Icons and Interface Design for »Animea — Pet Cremation« [Mars Incorporated]
Corporate Design, Typeface Development and Web Design for »Limbic Upgrade« [Mental Health]
How I rediscovered myself through a personal design project [»Be Water my Friend«]
Article Rafael Bernardo — »Be Water my Friend« Graphic Journey EN
Corporate Design and Website for the Animation Studio »Unlimited Visions« [Hamburg – Kassel]
Typographic calendar »REVISION« for DJ and Photographer Axel Gundermann [Yearroundmunich]
Web and Shop Design for Fashion Design Studio »LEEZA FIVE« [From Zero to Garment]
Magazine »GOTTESWERK I–III« for Munich’s oldest printing house [Gotteswinter & Aumaier]
Lecturer in Typography at the Hochschule für Gestaltung Schwäbisch Gmünd [Lecturing Post]